Become an AI-Powered Marketer
Become an AI-Powered Marketer is a self-paced online course delivered by Semrush Academy. It is free, takes about 1.5 hours, and awards a certificate of completion (free).
FreeChecked on 7 October 2026
- Relevance to work
- 2.4 / 3
- Cost and access
- 2 / 2
- Provider
- 1.6 / 2
- Credential
- 1.2 / 1.5
- Currency
- 1.05 / 1.5
- Total
- 8.2 / 10
Provider learner rating: Not published by the provider
Key facts
| Cost | FreeFree with a free Semrush account. Certificate on completion. |
|---|---|
| Time | 1.5 hours (estimated from lesson times (about 89 minutes)) |
| Level | Beginner to intermediate |
| Format | self-paced online |
| Prerequisites | none |
| Credential | certificate of completion (free) |
| Open to | Worldwide |
| Free in | Worldwide |
| Content written for | Any country |
| Last checked | 2026-10-07 |
Topics:Everyday use and promptingSpecific tools
Things to know
- Semrush account needed
- Some lessons point to Semrush's own tools
- Module names are summarised from the provider's stated outcomes
Summary
A 14-lesson Semrush Academy course on using AI across day-to-day marketing, taught by Michael Olaye. It covers how AI works, prompting for marketers, AI for SEO, content and social, creating visuals, personalisation, and building AI into strategy and campaigns.
Why it's listed
Builds Technological literacy, number 6 on the World Economic Forum's Future of Jobs 2025 core skills list.
Also supports Creative thinking.
From the course: Lessons on prompting for marketers and AI for SEO, content and social
See how the AI Adaptation Profile treats Technological literacyYou will be able to
- Write effective prompts for marketing tasks
- Use AI for SEO, content and social media
- Create campaign visuals with AI image tools
- Build AI into marketing strategy and campaigns
Modules
- How AI works
- Prompting for marketers
- AI for SEO, content and social
- AI visuals with Midjourney
- Personalisation case study
- Strategy and campaigns
Who it suits
Marketers, small business owners and anyone who writes or runs marketing.
Who is behind it
- Delivered by
- Semrush
- Hosted on
- Semrush Academy (semrush.com/academy)
- Funded by
- Not stated
- Partners
- Not stated
Related courses
- Generative AI and its Business Applications4.6
Free
- Google AI Essentials4.4
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- Anthropic AI Fluency4.4
Free
Questions
Yes. It is free for anyone, anywhere in the world. Free with a free Semrush account. Certificate on completion. Checked 7 October 2026 against the provider's own page.
Semrush Academy Become an AI-Powered Marketer takes about 1 hour 30 minutes.
Yes. Semrush Academy awards a free certificate of completion for Semrush Academy Become an AI-Powered Marketer.
Semrush Academy Become an AI-Powered Marketer is best for marketers, small business owners and anyone who writes or runs marketing.
ApplyAI rates Semrush Academy Become an AI-Powered Marketer 4.1 out of 5. Best for marketers, small business owners and anyone who writes or runs marketing. Watch for: Semrush account needed.
Sources
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